Purpose-Driven Growth: Scaling with Impact and Creating Change in Business with Tyneal Alexander
Join me on The Growth Equation as I chat with Tyneal Alexander, a marketing strategist and founder of Ritual Consulting, about scaling small businesses through intentional marketing and authentic branding. Tyneal explains how her experience managing major brand campaigns led her to help entrepreneurs build marketing strategies that are both effective and aligned with their values.
Tyneal walks us through her five-step process for creating successful marketing plans, from business exploration to comprehensive auditing and collaborative execution. I was especially intrigued by her focus on proactive planning and solving real customer problems. If you’re a business owner looking to scale with impact and authenticity, this episode is packed with expert marketing tips.
In this episode, you’ll discover:
✅ The leadership shift from corporate to self-employed
✅ Creating systems that support you, not box you in
✅ How the advertising world is evolving — fast
✅ Why less really can be more
✅ The courage it takes to bet on yourself
🎧 Tune in now:
Apple Podcasts
Spotify